So you just finished NYSC and are torn between jumping into the labour market or returning to school for an MBA. This one is for you!
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Recently, the leadership of NYSC decided to introduce a Skill Acquisition and Entrepreneurship Development Program (SAED) as part of the one year mandatory NYSC Scheme. It is impressive to see the effort of NYSC in ensuring that the unemployment rate in Nigeria is drastically reduced by equipping everyone who passes through the scheme with one skill or the other. I was privileged to be a facilitator at a capacity building session for Corps Members in February this year and it was great teaching budding entrepreneurs the usefulness of accounting records. Anyway, accounting is not the topic for this piece. In this piece we would be looking at how you can take your newly developed skill to the next level be it cake making, bead making etc. So now you know how to bake, what next? In business, having the skill to get the job done is not good enough. You need more. You need to be able to convince people to patronize you (marketing) you need to position your skill or product (branding), keep